Security On The Internet Essays (2415 words) - Cybercrime

Security On The Internet Security on the Internet How would you secure something that is changing quicker than you can fix it? The Internet has had security issues since its soonest days as an unadulterated examination venture. Today, following quite a while and significant degrees of development, is still has security issues. It is being utilized for a reason for which it was rarely proposed: business. It is to some degree unexpected that the early Internet was plan as a model for a high-accessibility order and control arrange that could oppose blackouts coming about because of adversary activities, yet it can't avoid school students. The issue is that the aggressors are on, and make up separated of, the system they are assaulting. Planning a framework that is fit for opposing assault from inside, while as yet developing and advancing dangerously fast, is likely unthinkable. Profound foundation changes are required, and once you have accomplished a specific measure of size, the sheer idleness of the introduced base may make it diff icult to apply fixes. The difficulties for the security business are developing. With the electronic business spreading over the Internet, there are issues, for example, nonrepudiation to be understood. Money related organizations will have both specialized concerns, for example, the security of a charge card number or banking data, and lawful worries for considering people answerable for their activities, for example, their buys or deals over the Internet. Issuance and the executives of encryption keys for many clients will represent another kind of challenge. While a few advancements have been grown, just an industry-wide exertion and participation can limit hazards and guarantee security for clients, information classification for the money related establishments, and nonrepudiation for electronic trade. With the proceeding with development in connecting people and organizations over the Internet, some social issues are beginning to surface. The general public may require some investment in adjusting to the new idea of executing business over the Internet. Purchasers may set aside some effort to confide in the system and acknowledge it as a substitute for executing business face to face. Another class of concerns identifies with limiting access over the Internet. Forestalling appropriation of sex entertainment and other shocking material over the Internet has just been in the news. We can anticipate new social obstacles after some time and expectation the extraordinary advantages of the Internet will keep on abrogating these obstacles through new innovations and enactments. The World Wide Web is the single biggest, most pervasive wellspring of data on the planet, and it jumped up suddenly. Individuals utilize intelligent Web pages to acquire stock statements, get charge data from the Internal Revenue Service, cause meetings with a beautician, to counsel a pregnancy organizer to decide ovulation dates, gather information, register for a gathering, scan for old companions, and the rundown goes on. It is just normal that the Webs usefulness, notoriety, and universality have made it the apparently perfect stage for leading electronic business. Individuals would now be able to go online to purchase CDs, dress, show passes, and stocks. A few organizations, such Digicash, Cybercash, and First Virtual, have jumped up to give instruments to directing business on the Web. The reserve funds in cost and the accommodation of shopping by means of the Web are endless. Though best PC frameworks result from cautious, deliberate arranging, trailed by difficult work, the Web took on its very own existence from the earliest starting point. The presentation of a typical convention and a well disposed graphical UI was every one of that was expected to light the Internet blast. The Webs temperances are praised without end, yet its quick development and widespread selection have not been without cost. Specifically, security was included as an untimely idea. New abilities were added impromptu to fulfill the developing interest for highlights without cautiously thinking about the effect on security. As broadly useful contents were presented on both the customer and the server sides, the threats of coincidental and noxious maltreatment developed. It didn't take long for the Web to move from established researchers to the business world. Now, the security dangers turned out to be substantially more genuine. The motivating force for noxious assailants to abuse vulnerabilities in the basic advances is at an unsurpassed high. This is in fact alarming when we consider what aggressors of PC frameworks have achieved when their solitary motivator was

Ethics in the Tobacco Industry, Pakistan

Morals in the Tobacco Industry, Pakistan Unique A considerable amount has been said and done about Business Ethics. A few investigations have been led accentuating on the significance of what and How in business condition. Anyway there has been invested very little energy in depicting in a bound together term of what business morals precisely inquires. All things considered existing mammoth organizations have not been investigated of their moral practices. This examination is an endeavor to explore what morals does Tobacco Industry practice. The instance of Pakistan is taken to finish this exploration in order to check without severe government guidelines how capable does the business carries on. Money saving advantage examination strategy for explaining this moral predicament shows that without solid wellbeing danger information the industrys in general working can be viewed as moral under utilitarian way of thinking. This is on the grounds that the quantity of recipients of the business in a creating nation like Pakistan is enormous and the perceived damages are similarly less. This proposal gives the genuine napkin impact when these outcomes are uncovered. Anyway this is a deductive report that prompts further research questions and finds new unfamiliar dares to investigate. Presentation Morals is for the most part known as the investigation of dynamic that while doing this thinks about the broadly acknowledged good measures. One of the moral inquiries anyway is the moral quandary, wherein an issue has two clashing bramble ostensibly legitimate sides. An old style moral situation model can be of the discussion on permitting the tobacco organizations to publicize. Whenever permitted to do so then that implies consolation of an undesirable practice yet then again in the event that they are not permitted to promote, at that point it is clear separation between rights. Correspondingly Employees reserve the option to security, yet managers likewise have option to anticipate protected, skilled conduct from representatives. Presently who is to choose the champ between workers decision of ingesting medications or managers freedom to let experience their representatives through medication tests? Numerous such moral inquiries are looked by directors consistently. The basic subject in every single moral issue is a conflict between the benefits of at least two partners more than each other. Customarily, the spot of morals in strategic policies has been to gracefully a choice strategy or some formal regularizing direction. The spot of moral hypothesis really taking shape of business choices is tricky, and the side effects are various. This can be seen, for instance, in the troubles creators of business morals messages frequently have in utilizing moral speculations to determine or explain issues of moral or social concern. As I would see it the speculations for settling the moral situations themselves make a moral difficulty. For example a portion of the representatives in the association feel that there shouldnt be fixed working hours. For whatever length of time that they are profitable there ought not be any limitations on them with respect to the time plans. On the off chance that we examine this case under the two ways of thinking for example Utilitarian and the deontological we will see that if the representatives are beneficial without forcing the constraint of fixed working hours on them for example the outcome of the suggestion is sure at that point as per the utilitarian hypothesis the demonstration is moral. While Deontological idea will accept it as dishonest for it will consider it to be overstepping the laws and shows of the association It very well may be seen that directly acknowledged and rehearsed moral speculations set solid establishments. As I would like to think anyway these hypotheses are of restricted use in tackling moral issues. Their unwavering quality and capacity to be summed up can be tested on the grounds that they disregard certain parts of ethical quality and incline toward others as per various circumstances that emerge in various settings. This examination is committed to determine the contention of settling on what is and what isn't moral in the Tobacco business. The hypothesis picked for the examination is utilitarian hypothesis which has two points of interest over other option moral speculations as how to be applied in different business tries. Right off the bat as we realize that business works for the rationale of profiting self thus does utilitarian hypothesis characterizes ethical quality for example ethical quality is to incline toward personal responsibility as prime. Besides utilitarian hypothesis is dissected by contrasting the advantages and damages of a given choice and this is the manner by which it again discovers closeness with benefit and misfortune in bookkeeping and business. Since utilitarian hypothesis is measured with the assistance of money saving advantage investigation so the information is broke down by utilizing money saving advantage examination model. The endeavor was to have the option to determine the moral problem in regards to the presence and working of Tobacco industry without making a moral situation through the way toward settling it. Business Ethics. Business morals is a type of applied morals that recognize and unravel the moral and good issues in the business condition. In the undeniably inner voice centered commercial centers of the 21st century, the interest for progressively moral business procedures and activities (known as ethicism) is expanding (wikipedia, 2007). Truly, enthusiasm for business morals quickened significantly during the 1980s and 1990s, both inside significant enterprises and inside scholarly community. For instance, today most significant partnerships utilize interchange words, for example, social duty sanctions, corporate social obligation and so on to feature the significance of social qualities and standards. Business morals needs to choose moral issues by glancing through the focal point of the representative, the venture or the general public all in all. Moral difficulty It is the circumstance wherein an issue has two clashing however apparently legitimate sides. Moral difficulties keep on accepting a lot of consideration from savants and the board specialists, who have built up various apparatuses to direct chiefs through at times befuddling and consistently troublesome choices with respect to moral predicaments. Anyway note that like the issue the strategies for settling this issue are additionally not supreme and settled upon. Indeed, even the best models infrequently lead to a solitary answer that is totally right, just or reasonable, however they do guide the path toward answers that appear to be all the more right, increasingly just, or more reasonable than others Hosmer(1988 a). Standards of moral investigation have their underlying foundations in standardizing reasoning, the investigation of legitimate musings and direct, or how individuals ought to carry on Hosmer(1988 b). Five normally applied regularizing approaches are depicted as under. Deontology. Deontology relies upon the aims of an individual creation the choice or playing out the demonstration. A deontologist would differ with the accentuation on result as the determinant of good activities since outcomes are commonly inconclusive and dubious at the time the choice is made. Immanuel Kant (1724-1804) gave a great part of the base to understanding this idea in all times. Hypotheses of Justice. Hypotheses of equity clarify moral choices based on reasonableness and unprejudiced nature (Stead et al, 1990). This way of thinking stresses social equity. Pundits bring up that this hypothesis accept that social collaboration gives the premise to all monetary and social advantages, which could possibly be valid (Stead et al, 1990). Hypotheses of Rights. Hypotheses of rights as from the name show that the most moral choice will be founded on securing people groups right that may possibly be influenced by the choice (Courtland et al, 1992). Hypotheses of rights, in contrast to speculations of equity, rely upon equivalent open doors for decision and trade, not on equivalent designations of riches and salary. As talked about before once in a while the clashing rights become the inadequacy of the utilization of this hypothesis (Courtland et al, 1992). Implicit agreement Theories. Implicit agreement speculations hold that when people become a piece of a greater network, for example, an association of a neighborhood network then they consent to share the estimations of that gathering and furthermore consents to the methods for coming to the settled upon objectives (Thomas, 1991). Pundits contend that implicit understanding hypotheses don't offer freedom to the individual masterminds who may have a repudiating supposition from their kindred network individuals (Thomas, 1991). Utilitarian speculations. Utilitarian speculations bolster the possibility that moral conduct brings about the best useful for the best number. Thus, as indicated by utilitarian hypotheses, the most moral choice makes the best level of advantages for the more noteworthy number of individuals while having a capability of prompting nearly lesser measure of harms or damage (Hitt Columbus, Ohio 1990). Consequentialist moral speculations are teleological which implies that they focus on some objective state and assess the profound quality of activities regarding progress toward that state. Tobacco Industry and Business Ethics. This segment will plot some recorded realities identified with tobacco industry and will likewise feature how this industry developed from the scratch. This segment likewise incorporates the depiction of the working of the tobacco business as far as business morals since from the earliest starting point of its inception straight up till now. At long last the section closes by quickly expressing how it turned into a piece of Muslim and Asian culture. Tobacco Plant. Tobacco is a locally cultivated plant of America. Tobacco plant has extremely little seed, for example, one ounce around contains more than 300,000 seeds. This plant began being developed by a gauge thousand years B.C. As right on time as one B.C., Tobacco began being utilized in different strict exercises. Religious as well as was believed to be of a significant therapeutic significance by American Indians. It was fundamentally thought of as torment executioner and was additionally utilized by a lot of individuals as a fix all arrangement. Disclosure of the New World. Christopher Columbus was skilled dried tobacco leaves by the American Indians. As it was brought to Europe it began to be developed everywhere throughout the Europe. Eu

The Best Comics We Read in March 2018

The Best Comics We Read in March 2018 We asked our contributors to share the best comic book, graphic novel, or webcomic that they read last month. Read on to see what the Rioters had on their nightstands the past four weeks, and maybe one of these will find its way to your bedside in the coming weeks. Enjoy and tell us about the highlight of your March 2018 reading in the comments. Am I There Yet?: The Loop-de-Loop, Zigzagging Journey to Adulthood by Mari Andrew (Clarkson Potter, March 27th). I was sent an ARC of this graphic memoir, and I couldn’t put it down. It’s not a graphic memoir in the traditional sense, but it’s Andrew’s drawings and sketches, intermingled with little essay bursts about her life. Her drawings say so much, and this is a book about growing up, young adulthood in your 20s and 30s, and finding your way. Super relatable, whether she’s drawing about dating, finding friendships, family, job and money woes, and feeling like a failure or an imposter. I really loved this book, and it was a reminder that we’re never really DONE becoming who we want to be. â€"Jaime Herndon Black Bolt #11  by Saladin Ahmed and Christian Ward Our dear king’s penultimate issue. Poisoned, robbed of his voice, torn away from his beloved queen, and depending on his estranged son for salvation, things look grim for Black Bolt. Narratively speaking, Ward’s art continued to awe and enthrall. I considered not reading this issue in the hopes it would stave off the end of this run, but alas, the draw of the story was too great. I’m going to miss this one. â€"S.W. Sondheimer Boxers Saints by Gene Luen Yang This character-driven two-volume exploration of the Boxer Rebellion is an accessible take on a fascinating historical period. The “saints” story feels a bit underdeveloped compared to the “boxers” volume, but together they show the complications of colonialism and cultural influences that drove the conflict between the amazingly named Society of the Righteous and Harmonious Fist and the forces supporting Christianity and the spread of European and Japanese influence. And the artwork is bright, imaginative, and delightful. â€"Christine Ro Can’t We talk About Something More Pleasant? by Roz Chast Chast’s memoir about her parents’ old age and death is not a pretty, nice, or easy read, but it’s a good and necessary one. Chast is absolutely blunt and straightforward and doesn’t shy away from the hard truths of death and dying, both physical and emotional. It’s an intimate look at everything that goes into caregiving; Chast’s honesty makes it a refreshing, if sobering, read. But for all its bluntness, there’s a lot of tenderness, love, and warmth in it, too. It’s an open and moving exploration of Chast’s complicated relationship with her parents, of truths we sometimes don’t want to face, and the many ways we do and do not take care of one another. â€"Laura Sackton Eternity Girl #1 by Magdalene Visaggio, Sonny Liew (DC’s Young Animal) Caroline Sharp was a superhero but has been put on probation as she tries to manage her depression and regain control of her powers. She’s not doing well at either. She is both suicidal and immortal. Eternity Girl is a six-part series that explores mental illness in a very raw and visceral way. Visaggio’s character-building is nuanced and smart and while the story is not uplifting (so far), it’s a great read and I look forward to the rest of the series. â€"Patricia Elzie-Tuttle Infidel #1  by Pornsak Pitetshote, Aaron Campbell, José Villarrubia, and Jae Lee I have a thing for horror. And I’ve been on a personal quest of sorts to find some horror comics to add to my pull list. When I saw this gorgeous cover, I knew I had a contender. The story itselfâ€"in which an American Muslim woman, her husband, and her stepdaughter move into her intolerant mother-in-law’s apartment complexâ€"is set up beautifully. I’m immediately invested in all of the characters. And then the woman starts seeing terrifying entities. The horror in this story is multilayered, mixing the supernatural with commentary on our heightened culture of intolerance. And that cliffhanger…I can’t wait for the next issue. â€"Steph Auteri The Mighty Thor, Vol. 1: Thunder in Her Veins by Jason Aaron and Russell Dauterman I’ve never been a huge Thor fan in the comics (although Thor: Ragnarok was totally my jam), but The Mighty Thor might just change that. Mild (two-year-old) spoiler alert: Jane Foster, scientist, senator in Asgardia, and former flame of the Odinson, now wields Mjolnir. Not that anyone knows thatâ€"and really who would suspect Dr. Jane Foster, when everyone knows she’s dying of cancer? I love the premise of Thor losing the hammer and Jane taking up the mantle of Thor, and I love the juxtaposition of Jane’s real-world difficulties with the insanity of her superhero life trying to keep peace in the Ten Realms. I know there’s a ticking time bomb on this storyline, but I’m going to enjoy it while I can. â€"Rachel Brittain Sign up to The Stack to receive  Book Riot Comic's best posts, picked for you.

E-commerce Business Report - Myntra.com - Free Essay Example

Sample details Pages: 4 Words: 1165 Downloads: 1 Date added: 2017/06/26 Category Business Essay Type Analytical essay Level High school Did you like this example? INTRODUCTION Myntra.com is into the e-commerce business. It was started by a group of IIM and IIT students in 2007.Its headquarters is at Bangalore. It is an online retailer of fashion and lifestyle products in India. It is the largest online fashion store in India with 30% market share It began its operations in 2007 in the Business to Business (B2B) segment with the on-demand personalisation of gifts, which included clothing, footwear and cosmetics. In 2010,Myntra shifted its strategy to a B2C (Business to Customer) firm, expanding its catalogue to fashion and lifestyle products. Myntra is ranked among the top 10 e-commerce companies in India. In the last 3 years, Myntra has become the most popular destination for personalised products in the country. Myntra has tie ups with top fashion and lifestyle brands in India, such as Nike, Reebok, Puma, Adidas, Lee, Converse, Lotto, FIFA, John Miller, Indigo Nation etc. Myntra currently offers products from more than 20 0 Indian and International brands. In May 2014,Myntra merged with another Indian e-commerce giant Flipkart to become a formidable force against the competition from Amazon ,an international online business firm. BUSINESS ADDRESS Myntra.com Maruthi Chamber, Annex Building ,Rupena, Agrahara, Hosur Road, Bangalore 560068 Phone: 080-67996666 WEBSITE URL www.myntra.com DISCUSSION 1 In order to withstand the competition and attract new customers ,an e-commerce company has to launch different innovative marketing techniques. In 2011,Myntra launched its first and quite stylish TV commercial which was both before and ahead of its competitors. In terms of branding, Myntra has better communication and is more focused in positioning than any other online store. All their ad campaigns, celebrity style tips and collections inspired from blockbuster movies establish their online fashion store status. When we place an order, we will get confirmation message and mail. Mynt ra has its own shipping and facility to track orders. Products are brand new and of top quality. They deliver products in sealed packages. If the customers are not satisfied with the product, they can return it free of cost and the money will be credited to the customerà ¢Ã¢â€š ¬Ã¢â€ž ¢s account. Myntra provides accurate measurement instructions for their customers which makes it easier for them to choose appropriate size. The product get delivered in 3-4 days, In addition to this Myntra provides up to 55% discount on certain brands with the help of coupons to attract customers. It also provides cash on delivery facility which most of its competitors lack. Other services provided by Myntra includes EMI facility and 30 day return policy. (theyoungbigmouth.com/2013/01/14/my-experience-with-online-shopping-myntra/)Myntra launches major marketing campaigns every year. In February 2012, Myntra launched an OOH (out of home) campaign across 2 cities to build brand awareness and promote on line shopping. Myntra has successfully used social medias like Facebook and Twitter to widen its customer base.( https://www.slideshare.net/PrachiJain14/e-commerce-ppt-on-myntracom?next_slideshow=1) 2 The website of Myntra is designed in a colourful and attractive manner. When we open the website of Myntra, Special offers and new launches of that day welcomes us. Webmaster is responsible for the provision of web services to the organisation. It includes setting up and maintaining the server software and the home page for the organisation. Myntra.com daily attracts over 600000 visitors and processes 8000 orders everyday, delivering to more than 10000 post codes. In the last financial year, Myntra earned revenues of Rs 4 billion. The company expects that to increase to some Rs 9 billion in the current year. 3 Myntra runs on an inventory model. It partners with brands such as Timberland and Lee to buy stock, as well as producing its own line. It has the capacity to store 1.5 Million units at 2 warehouses in Bangalore and Delhi. It is from these warehouses Myntra looks after everything from delivery to payments. Its planning to set up another one in Mumbai with the same capacity. To overcome the problem of poor infrastructure in India, Myntra invested in delivery for 3 years.400 people works for its in-house delivery service in top 20 cities in India. It also has tie ups with 10 courier services, integrating their systems, monitoring packets and intervening when necessary. Payment by cash on delivery is used in more than 70% of orders.at first, there were problems with cash lost in transit or customers refusing to pay.but now the delivery people carry hand held card machines. In case of technology, most of the people in India use mobile devices to access internet and Myntra.com is currently developing apps for smartphones and tablets. Its technology allows online retail to be possible by hosting the website in which the customer can browse thr ough the online catalogue, choose what he wants to buy, make online payment and receive the goods at his doorstep.( https://www.slideshare.net/PrachiJain14/e-commerce-ppt-on-myntracom?next_slideshow=1) In 2012, Myntra developed an in-house application called à ¢Ã¢â€š ¬Ã‹Å"Style studioà ¢Ã¢â€š ¬Ã¢â€ž ¢, a virtual dressing room aimed at making online shopping fun and interactive for shoppers.(https://up.tie.org/article/56/my-story-session-mr-mukesh-bansal-co-founder-ceo-myntracom-19-12-2012) WEB TECHNOLOGIES USED Client-side programming language: JavaScript(Lightweight object oriented scripting language) Mark up Language: HTML(Hypertext Mark up Language) Character encoding:UTF-8(8-Unicode Transformation Format) Site Elements: External CSS(External Cascading Sheets define style rules in a CSS file) Traffic analysis tool: Google Analytics Top level domain: .com Content Language: English (https://w3techs.com/sites/info/myntra.com) CONCLUSION Fashion is a great market in India. Started off as a B2B model for personalisation of gifts items in 2007,today Myntra is the primary B2C online destination for fashion and lifestyle products in India. Myntra now holds a wide customer base. Myntra has launched many innovative techniques to capture Indian fashion market. It includes TV commercials, discount coupons,30 day return ,cash back facility etc. Product purchase from Myntra is very easy and less time consuming process. Its products are 100% original and authentic. It helps attract more customers towards Myntra. To function effectively within the poor infrastructure facilities of India, Myntra has developed a highly effective delivery system and ensured the timely delivery of products to its customers. It has 2 large warehouses to store products ready for sale in Bangalore and Delhi. Payment method of cash on delivery is the main highlight of Myntra. There are other modes of payment available like credit card and debit card payment .Moreover,it has launched a mobile app with android platform to make purchase and payment easy. Above all, recently Myntra has joined hands with Flipkart which is another e commerce giant in India. This helps both the firms to compete together against Amazon, an international e commerce giant. It also helps both Myntra and Flipkart to increase their market share when joined together. In a nutshell, all these above factors contributes to the competitive advantage of Myntra in the Indian market. REFERENCE www.myntra.com https://www.slideshare.net/PrachiJain14/e-commerce-ppt-on-myntracom?next_slideshow=1 .https://up.tie.org/article/56/my-story-session-mr-mukesh-bansal-co-founder-ceo-m(https://w3techs.com/sites/info/myntra.comyntracom-19-12-2012 https://w3techs.com/sites/info/myntra.com https://theyoungbigmouth.com/2013/01/14/my-experience-with-online-shopping-myntra/ https://www.slideshare.net/anshidua/anshum-myntra-final Don’t waste time! Our writers will create an original "E-commerce Business Report Myntra.com" essay for you Create order

The Birth Of Hip Hop Essay - 1695 Words

Many of people may be unaware of the fact that the birth of hip-hop was actually in 1520 on Sedgwick Avenue. DJ Kool Herc was acknowledging as the founding father of hip-hop at the time because of his unique ear of hearing and creating different music. It’s very rare that people will mention this because at the time hip-hop wasn’t a force in the music industry until the late 1990’s. It’s been approximately 30 years since the pertinent genre was actually recognized for its production in the music business. Over the time, hip-hop became legendary not only in the United States but also worldwide, which eventually led to many opportunities of exposure. Brand managers saw it as an opportunity to use hip-hop to advertise products because the amount of publicity it received. Movies, magazines, radio stations, and commercials were all great promoting tools; but was fashion the most effective of them all? Did fashion increase the relevance of hip-hop? What would hi p-hop be without fashion? I find all three questions important but yet rhetorical because without fashion you have no image, which is now one of the most important traits to have when being a hip-hop star. Trends like baggy pants, high-top fades, shell toe Adidas, starter jackets, and skinny leather sweat suits are what makes the hip-hop culture unique and different form other genres. Iconic trends similar to those are what kept me modeling in the mirror trying to mimic famous hip-hop artist until no one could tell theShow MoreRelatedHip Hop Culture823 Words   |  4 Pages I am Hip Hop. Hip Hop is my culture. â€Å"At heavens gate, saying please Lord let me in, Or send me back to tell my people to be better men, Cause we are - Misunderstood, Misunderstood, Dont let me be misunderstood, Im just human (Common)† Hip Hop is not just music, it is a way of life. It is a spiritual connection we share with everything. It is being one hundred percent true, original and organic with oneself. Its the way one acts with others and with oneself. It is self-love, self-knowledgeRead MoreHip Hop vs Punk1052 Words   |  5 PagesThe fashion aspect in Hip Hop and Punk is very distinctive. Throughout Hips Hop’s history, the fashion trends have evolved, but the concept of Hip Hop fashion has always remained conceptually unchanged. This has given birth to a few varieties among Hip Hop fashion according to their respective generations and choice of self-expression through the four pillars of Hip Hop which are Bboying (dance), MC/Rap (music), DJ (music) and Graffiti Art (visual art). The varietie s of fashion within the Punk cultureRead MoreDifferences And Similarities Between Hip-Hop And R B786 Words   |  4 PagesAs we know Hip-Hop and RB contain many similarities they also share many differences. There are beauty and greatness in all music Hip-Hop, and RB when I listen to two these genres I tend to notice the differences and the same that they have. 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TheRead MoreThe Cultural Impact Of Hip Hop1520 Words   |  7 PagesThe Cultural Impact of Hip-Hop Hip-Hop is often mistaken solely as a genre or style of music, but it is more than that, it is an entire cultural movement born out of the ghettos of america where underprivileged and impoverished youth created a culture that would take not only America but the entire world by storm. Many people think of Hip-Hop as a historical phenomena that was created through a capitalistic economic system and a very racist government that was trying its best to segregate and oppressRead MoreHip Hop And The Music Genre927 Words   |  4 PagesWhat is Hip-Hop? According to Encyclopedia Britannica, Hip-Hop can be delineated as a music genre consisting of a stylized rhythmic music that commonly accompanies rapping, a rhythmic and rhyming speech that is chanted.1 Originating from a disparaged subculture in the South Bronx and eagerly spreading through other sectors of New York City during the 1970’s, Hip-Hop evolved from formerly being a relatively fraudulent style to currently being a commer cialized and disseminated music genre among diverseRead MoreWhat is Hip Hop?1057 Words   |  5 Pagescontroversy regarding the derogative nature of Hip-hop, One cannot downplay the cultural influences that hip-hop has impressed on the world. Merriam-Webster defines hip-hop as the stylized rhythmic music that commonly accompanies rap (citation). Although the conventional definition of hip-hop is generally correct, it does not adequately portray the gravity of the movement. Coined by the urban youth, Hip-hop has forced its way to the pinnacle of mainstream America. Hip-hop’s massive influence on the EnglishRead MoreHip Hop Essay955 Words   |  4 PagesIn the last three decades, Hip Hop music has evolved into one of the largest youth influencers. Uplifting the youth, Hip Hop provides a voice to a group of people trying to deliver a message. Whether it is politcally, culturally, racially, or socially, the music speaks for people with a variety of beliefs and passions. Hip Hop and Rap music espands people’s horizons, and promotes the idea of equality between interacial communities. The Hip-Hop music movements emergence can be traced back to theRead MoreThe Impact Of Hip Hop Music On America1491 Words   |  6 Pagesdescended from all African culture and tradition. Today, Hip-hop music in America is generally considered to have been pioneered out of New York s South Bronx in the early 1970’s by a Jamaican-born DJ Herc. By the time mid-1970s, New York s hip-hop gained wide-spread popularity and the scene was dominated by seminal turn-tablists DJs Grandmaster Flash, Herc and Afrika Bambaataa. The rappers of a group named â€Å"Sugarhill Gang† produced hip-hop s first commercially successful hit, Rapper s DelightRead MoreThe Hip Hop Generation And Its Impact On Society1371 Words   |  6 PagesDominiquie Gray English- 102 Argumentative Essay 6 December 2015 The Hip Hop Generation and its Impact on Society. Throughout history, Hip Hop has manifest into more than a simple form of life, but as a powerful cultural movement. Hip Hop plays a major part in African American culture, dialogue, fashion, and self expression. Today, Hip Hop has a joined people of many nationalities, races, and ethnicities as a society. The Hip Hop Generation has begun to redefine African American cultural norms

Great Expectations Free Essays

string(48) " that his good fortune comes from this convict\." â€Å"Great Expectations† was written in the mid 19th century by the world famous novelist Charles Dickens. Of key significance is the relationship between Pip (a growing young man) and Magwitch (an escaped convict) In Chapters One and Thirty-nine we read about the first and second meetings of the two characters, separated by 15 years. In Chapter one of Great Expectations Pip is a humble, polite orphan whose parents died before the time of photography and he now lives with his sister and her husband Mr Joe Gargery. We will write a custom essay sample on Great Expectations or any similar topic only for you Order Now As he has never seen his parents he uses the look of their tombstones to get an image of what they would have looked like. â€Å"The shape of the letters on my father’s, gave me an odd idea that he was a square, stout, dark man, with curly black hair. † This suggests Pip is a lonely sensitive boy and one who misses his parents and brothers. He also goes on to describe his mother as a freckled and sickly woman, not a very high opinion of his mother, maybe due to the fact that his sister (Mrs. Joe Gargery) is a cruel mother figure and an accurate guess at what his mother would look like if she were alive. He also describes his five brothers who all died at a young age and he buried under tombstones/lozenges all of them, he imagines born with their hands in their pockets lying on their backs. Pip goes on to describe the Kent marshes on which he lived as a very bleak place and a place that you could understandably imagine as being shivery cold during the autumn and winter. Living on this cold marsh would be hard it was in an inhospitable environment one cold Christmas eve. As Pip encounters a man that appears from amongst the graves, he is without a hat (Nineteenth century, gentlemen wore hats) and dressed shabbily with a great iron around his leg, it must have been clear to Pip that this man was a convict. The man was clearly shivering and not dressed suitably for the weather. Pip is then threatened on a number of occasions, â€Å"Hold your noise! † cried a terrible voice, as a man started up from among the graves at the side of the church porch. â€Å"Keep still, you little devil, or I’ll cut your throat! The convict, Magwitch, issues imperatives/commands and orders Pip around. The convict goes on to demand after much deliberation, a file and wittles (food), Pip has been threatened by the convict time and again and one of the convicts methods of intimidation is by threatening Pip with a person that goes by the name â€Å"Young man†, he compares this young man to himself by calling himself an Angel in comparison, this young man is said to be able to eat a child’s liver, creep his way into a boys room and when they feel safe under their covers tear them open. Pip is finally let go, to run home but meanwhile with the thought of this young man in his head thinking about how to get food from his cruel sister. Mrs. Joe Gargery is hard and Pip would be hit by the tickler (a wooden stick) if caught stealing food or even suggesting giving food to the convict (Magwitch). There is a significant change in the Pip of Chapter thirty-nine to the poor, labouring boy in Chapter one. Pip has now grown up into a 23 year old gentleman and 15 years have elapsed since his unnerving ordeal on the marshes where he used to live. He now has money from a mystery benefactor and time on his hands, he reads for hour upon hour for much of the day (Not many people could read in the 19th century. It was an important source of entertainment if you could read). Although Pip had his books, his flat mate Herbert had taken a journey to France, leaving him by himself, miserable and dispirited. The weather played a huge part in creating mood and atmosphere as it was menacing and miserable outside. The wind rushing up the river shook the house that night, like discharges of cannon, or breaking of a sea† which in an echo of Chapter 1 on the Kent marshes with the discharges of cannon signalling the escape of convicts. â€Å"The staircase lamps were blown out† showing it to be a murky crepuscular environment. Pip then hears the sound of a single footstep on a stair, making him apprehensive and connecting it with being crept up upon by his dead sister Mrs Joe Gargery in an earlier chapter. Eager to discover who or what it is, he remembers the storm outside and the pitch darkness before him. Remembering then, that the staircase-lights were blown out, I took up my reading-lamp and went out to the stair-head. Whoever was below had stopped on seeing my lamp, for all was quiet. † A voice answers him from the dark, eclipse staircase. Moving the lamp closer to the stranger Pip started to describe his face as being browned by exposure to the weather which suggested that he worked in the fields as a labouer, Pip is proud that he is no longer a â€Å"labouring boy† as Estella once called him. The conversation between Pip the stranger – Magwitch reveals that he is Pip’s benefactor. Pip is then shocked to believe that Magwitch his childhood tormentor is his benefactor and tries to find ways in which to involve Miss Havisham or any other respectable people that he could think of. The dialogue between them showed a significant role reversal, with Pip issuing orders and Magwitch like Pip in the marshes, holding on to some hope that he will be treated kindly by Pip. Pip doesn’t want anything to do with this man and repulses him. Yet as the conversation starts to end Pip starts to feel more and more incriminated. He wants this to have never of happened and regrets that his good fortune comes from this convict. You read "Great Expectations" in category "Papers" He starts to think to himself and use personification to describe the wind and the rain. It becomes apparent that Pip is startled and astounded by this change in events, yet still does not want Magwitch to suffer the punishment due to him if he were to be caught in England. (hanging). The mention in Chapter one of the gallows is a reminder to us of how cruelly prisoners could be treated in Victorian times. The escaped convict in Chapter one, was revealed to be named Magwitch, He had escaped from the prison ships and somehow made his way through the Kent marshes to the cemetery where Pip, was mourning his dead family, Magwitch had no real hope of surviving on the harsh, arctic temperatures and gale force winds of the marsh environment. He needed to convince this boy to get him food and some sort of tool to remove the great iron from his legs. The only way to ensure that Pip would do what he asked was to install fear in him. Magwitch cleverly using the idea of has protecting Pip from another young man. He ensured that Pip was going to get him some food and a file, but still had to sleep in the marshes over night holding onto some hope that Pip might come back. Magwitch in Chapter Thirty-nine is a rich man having made a fortune Australia and is now looking towards Pip for hope. He’s come all the way from Australia but is still a fugitive. He hopes that Pip will accept him into his life. Pip’s rejection of him as being his benefactor must have been a huge bombshell to Magwitch to see the repulsion on Pip’s face. Magwitch has spent 15 years dreaming of this meeting with â€Å"my boy† Pip. He’s grateful to â€Å"noble pip† that helped him on the marshes. He must be hurt by Pip’s rejection. On the sound of the second cannon another prisoner escapes from the prison ships. He gets to safety in the marshes and is found by Pip as a drunk convict. When Pip tells Magwitch of the man he is instantly startled and files away trying to get the great iron of his leg. Pip thinks this man was the young man Magwitch was using to intimidate him but it wasn’t. There is no clear explanation of why Magwitch and Compeyson (the 2nd escaped convict) have a rivalry but the scar on Compeyson’s cheek tells a possible story in itself. Many of a thing could have happened to result in Compeyson obtaining a scar on his cheek but the most common view is a most probable fight with Magwitch. Compeyson in chapter thirty-nine is a man still eagerly awaiting revenge on Magwitch (whose alias is Provis). He finds out that Magwitch has come to England and sees this as his chance to get Magwitch back into prison/executed. He follows the movements of magwitch for a substantial amount of time; Magwitch is caught and almost killed by a ship’s enormous rotating wheel. Provis succeeds in his revenge, and Magwitch later dies in a hospital bed beside Pip giving him a sort of blessing to marry his daughter Estella. There are powerful descriptions of settings throughout the novel, such as the dark murky Kent marshes and the dark staircase of the apartment in London. The Setting can have a huge effect on the imagination of the reader and the mood the author is trying to convey. During the early stages of chapter one Pip gives the readers a clear understanding of what the marshes looked like in the sentence, â€Å"Ours was the marsh country, down by the river, within, as the river wound, twenty miles of the sea. † This alone tells me the marshes are located in a not too dissimilar surrounding to London in the way a river passes through it, but as a source of information to tell if the area is widely populated or if the building are fairly new or maybe old. It doesn’t help that much, maybe a purposely written piece of setting by Charles Dickens, giving the reader the chance to use there own imaginative freedom to make a mental picture in their minds. â€Å"that the dark flat wilderness beyond the churchyard, intersected with dykes and mounds and gates, with scattered cattle feeding on it, was the marshes; and that the low leaden line beyond, was the river†. Have feature of a horror story. Dickens sets a chilling mood to prepare the audience for something scary. The alliteration†low leaden line† the metaphor â€Å"savage lair† enhance the atmosphere of ominous brooding. Chapter thirty-nine opens with a setting of real importance. Without Dickens’ clever use of short and long sentences, repetition, metaphors and personification, Chapter Thirty-nine in my opinion wouldn’t be as effective and would reduce the whole climax of the chapter when Pip’s benefactor is revealed to him. â€Å"It was wretched weather; stormy and wet, stormy and wet; and mud, mud, mud, deep in all the streets. Day after day, a vast heavy veil had been driving over London from the East, and it drove still, as if in the East there were an Eternity of cloud and wind. So furious had been the gusts, that high buildings in town had had the lead stripped off their roofs; and in the country, trees had been torn up, and sails of windmills carried away; and gloomy accounts had come in from the coast, of shipwreck and death. Violent blasts of rain had accompanied these rages of wind, and the day just closed as I sat down to read had been the worst of all. † This single paragraph is a key component in the structure of this whole chapter. The opening sentence uses repetition and semi colons indicate how it should be read in a specific thrilling way. It creates a picture of a wilderness not too dissimilar to the settings in the bleak Kent marshes. Dickens describes this storm as a terrible event, the use of the word â€Å"Eternity† indicated a constant barrage of wind and cloud dominated the sky, a never ending attack of fury upon the rooftops of London. An enormous change can be seen in Pip from the small fragile boy in Chapter one to the snob and spoilt young man of Chapter Thirty-nine. This is a story of the development and change of Pip, Magwitch and Victorian Society. How to cite Great Expectations, Papers Great Expectations Free Essays Have you ever wonder how wealth can bring a person happiness and how it can change a person or does it make that person a better person who was once poor? Driving to a local grocery store for an example, to buy some food for your family to eat and at the register, you have a dollar left. So you decide to buy a lottery ticket and later that night watching TV, you out of million hit the jackpot which would change your life forever. Or just going to school everyday and doing your homework knowing that your family poor and have money problem, you kept up in school and later went to college and getting a master degree plus a well-pay career bring you wealth. We will write a custom essay sample on Great Expectations or any similar topic only for you Order Now Being poor to wealthy or being rich and staying rich as a child to an adult, does the wealth usually bring you happiness? In the novel â€Å"Great Expectation,† Pip is a character who as a child become a wealthy person from a poor background family. As he grew up in a poor childhood, an opportunity came up for him to become rich and surely he took that opportunity from a secret benefactor which was Magwitch, Pip convict. Now being wealthy, Pip thought that it would bring him closer to the girl he loved, Estella. But it didn’t. In return, he had more problems personally then before to face and wasn’t enjoying his wealthy life. Wealth brought him to the path of broken love and change him because if Pip didn’t take the job or opportunity to become rich at the Satis House where he first fell in love when he saw Estella. And now for him to get Estella, he has to change his old way of life to a higher class of people like Estella herself to even have a chance with her. (Chater 8) So according to Pip, wealth doesn’t bring happiness, but it regard only one person only Pip. The way he live in London, he look back at his childhood and old lifestyle, he realize what a terrible place he grew up in and was an embarrass to him. (Part II of the novel until the end of the book or Chapter 20) When Pip was poor, his relationship with Joe was like father to son. But when Pip became wealthy, the relationship grew further apart until a point where Pip became a higher classmen then Joe which he was at the low classmen of people. Looking back now, Pip again realize how Joe was an embarrassment to him now and that he couldn’t socialize with Joe. From what he realize, Pip didn’t talk to Joe as often as he would thought when he came from poor to rich. So wealthy does change a person and in Pip case, it made him not a better person but a poorer person especially in attitude. But Pip is only one individual compare to hundreds of thousands of people. How about what other people experience other then Pip. Another character in the novel, Miss Havisham who almost have the same but simliar problem like Pip with wealth, love, and happiness. Miss Havisham being wealthy herself wanted to get marry with guy who name is Compeyson, but she thought that the marriage was base on love not money. She also didn’t know that the guy Compeysonwas just after her money not her love. Her father warn her about this, but she didn’t care. When the wedding day came and everything was set up, the guy she thought she was going to marry stood her up just as her father warn her. Now heartbroken and mad, Miss Havisham left everything that day like the wedding cake still on the table til the present day, molding away. Because being wealthy, Miss Havisham didn’t find true love as she wanted and now so depress from that day, her lifestyle change to a witch like house. Not seeing the sun or letting sunlght enter her home, she growing old and wrinkle not having happiness to enjoy. Love was want Pip and Miss Havisham thought as happiness, but none of them got it because they were wealthy. In conclusion, so does wealth usually bring a person happiness? To my oppinion yes it should bring a person happiness because it let what the person want and desire knowing that they can afford it. It really depend on the person and what he or she think happiness is and their attitude toward other people about their wealth. Maybe being greedy or just being a fool falling in love over the person because of their wealth or their appearence. Money is money whether you earn it or win it, and it will cause the person who own its problems because of the way they spend it. But money can’t buy true love which is happiness for a person like Pip or Miss Havisham. But on the other hand, if you found true love when your poor and become wealthy, the same person that love when you were poor is true love like Herbert Pocket love life and of course you’ll be happy like Herbert and his love becoming rich. So according to the novel, about 75% percent say that wealth doesn’t bring happiness. But Pip and Miss Havisham are only two people compare to hundreds of thousands of people in real life. Maybe so, who really know what wealth will really bring happiness. If you ask me I would say yes it does for me. Well how can wealth change a person? Its can change a person in many ways from their attitude to their physical appearence. Wealth can change a person by making them feel better about life and knowing that what the want they an get. And does wealth make someone a better person that someone who is poor? Well once again, it depend on that person. That once poor person who became wealthy can realize the hardness of life low on money can help out in many way. Giving away money to buying cloths for the poor. But on the other hand, wealth can make a person attitude even poorer then before over greed. So I think wealth does bring a person happiness for a while and it can the person too. How to cite Great Expectations, Papers Great Expectations Free Essays In the novel great expectations, there are many downfalls and disappointments that Pip encounters during his lifetime, if you read on you will see some of them. A few are, when Pip realizes who his benefactor is, when he realizes Joe is not a gentleman and he is lower class, and when Estella the son of the convict marries Pips enemy Bentley Drummle. If you read on you will hear my elaboration of all of these problems. We will write a custom essay sample on Great Expectations or any similar topic only for you Order Now The benefactor, who is indirectly raising Pip to be a man with nobility and prosperity, is found out, of being the convict, a man of scorn and hate, Pip is so disappointed, he is disgraced, he hates the convict. He cant believe that a man that is one of the most frowned upon men in society has raised Pip to great expectations. Pip starts to refuse the money he receives of his benefactors, and plummets into great dept, and finds him self in jail, debtors prison. There is one subtle, but bright disappointment Pip faces some what late into the novel, and that is when he realizes that Mr Joe, the man who raised him and had so much fortune for, is a mere peasant, a naà ¯ve fool, n-o-t a â€Å"gentleman† like Pip, someone who doesn’t fit Pip’s standards and regulations. Because of this Pip ignores Joe and wished he could pay for Joe to leave him alone. Which is by all accounts nothing less than a jackass, and ignorant scum, who has to find him real self, his lineage. Even though it is JOE who PAYS for PIPS (The gentleman) BAIL, on his dept in prison. One of Pips great disheartens of Estella, is when he founds out that she has married his worst enemy, Bentley Drummle, a man who is also a gentleman like Pip, Estella falls for Bentley and they are presented in a holy marriage, that Pip longed for, for so many miserable years. Pip was very disappointed and depressed; he hated everything in this world after he found out what happen with Estella. He wanted to marry Estella the day he met her at Miss Havinshams house, when he was just a boy, and he remembers the kiss he did with her, on the cheek when he fights the little boy which little becomes his best friend, his companion some one who he will live with, and try to start an insurance company with. All in all Pip was born in a life of hardships and escaped it with a life of glam and fortune and had many loyal friends, and also many bloody crummy ones. He was very lucky to be put in a life with great expectations but very foolish to take advantage of it, He got in dept many times because he was naà ¯ve, he was a fool. He won the lottery but had no idea how to maintain the income that was presented in his way, I personally do not like the man Pip, he is scum in my eyes, he got lost, which many good men do, but he remained lost, without trying to find out his true self, but yes he did repay all the depts. But, he still, is who he is, a man with great expectations, but you know what they say about great expectations. Great expectations, lead to great disappointment. How to cite Great Expectations, Essay examples

Hacking Essay Example For Students

Hacking Essay Imagine this, you are driving along the road and suddenly you see somethingspectacular. Now imagine that you are not allowed to deviate from your course tocheck it out. This is what a so-called hacker faces. Just imagine that yousaw an injured person on the side of the road. In this analogy you are notallowed to help the injured person. A hacker is not allowed to explore likeeveryone else in the world. A hacker is not allowed to help fix potentialsecurity holes. The term hacker can have many meanings. The most visible to thepublic is the person pirating software, and breaking into corporate networks anddestroying information. This is the public misconception of a hacker. Back inthe Unix days, a hack was simply a quick and dirty way of doing something. Hackers in those days were basically just computer experts. Nowadays hackermeans the same thing as a cracker, a person who pirates software, and malicioushackers. The media, of course, never prints the good things hackers do. Mosthackers provide a service to companies, by letting the company know aboutsecurity holes, before a rival exploits it. Most hackers want nothing more thanto simply learn. A hacker has an extreme thirst for knowledge, but not in thetraditional subjects. Technology, and anything new interest hackers. In factmost security experts start out but learning and hacking. The bad view ofhackers is not completely false. There are hackers out there that will do therebest to harm any system hey can, but most want nothing more than to find thebeauty in system, or network. To hackers vast networks, and the inside of afirewall that was meant to keep them out, are the most beautiful sights onEarth. In every aspect of life there are people who exploit others. Murders,robbers, o r any other criminals come from every walk of life. Even hackers havesome, but like the general population, it is a small percentage. Most peoplewould call the whole Linux community hackers, because anyone who has theknowledge to run Unix must be a hacker. This show what good hackers can do. Theentire Unix GNU community is run by hackers. They all contribute toward a freeoperating system. They all work out the bugs, and then distribute it for free. Hackers got tired of paying for an OS that did not work well. So they all workedtogether Today Linux is one of the fastest growing OSs on the planet. Manywould say that Linux is buggy simply because its free, but its made by thesame people who can get into any computer, or write any program to fit theirneeds. All Hackers are not good, but then again, all people are not good. In anycase, the hacker community as a whole, has done many things for end uses. Firstof all they help companies make they transactions securer. Second they helpdevelop new code, and help work the bugs out of old code. And lastly, allhackers really want to do is learn. Even if it means breaking in to acomputer. Most hackers break in simply to learn. Very few will touch any data. Ahackers goal is for the systems administator to never even know that the hackerwas in the system in the first place. The Hackers Manifesto by the Mentor, isa classic example of how hackers feel that the rest of the world does notunderstan d us. It shows how hackers were once shunned from society and createdtheir own underground society. In fact 2600 Magazine has been published sincethe early eighties. Many articles are in this magazine about how hackers aremerely misunderstood. This is the most famous article: Hackers Manifesto By:+++The Mentor+++ Another one got caught today, its all over the papers. .u9cd715ca8d81ec71ecef4f81286b9cb6 , .u9cd715ca8d81ec71ecef4f81286b9cb6 .postImageUrl , .u9cd715ca8d81ec71ecef4f81286b9cb6 .centered-text-area { min-height: 80px; position: relative; } .u9cd715ca8d81ec71ecef4f81286b9cb6 , .u9cd715ca8d81ec71ecef4f81286b9cb6:hover , .u9cd715ca8d81ec71ecef4f81286b9cb6:visited , .u9cd715ca8d81ec71ecef4f81286b9cb6:active { border:0!important; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .clearfix:after { content: ""; display: table; clear: both; } .u9cd715ca8d81ec71ecef4f81286b9cb6 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u9cd715ca8d81ec71ecef4f81286b9cb6:active , .u9cd715ca8d81ec71ecef4f81286b9cb6:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .centered-text-area { width: 100%; position: relative ; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u9cd715ca8d81ec71ecef4f81286b9cb6:hover .ctaButton { background-color: #34495E!important; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u9cd715ca8d81ec71ecef4f81286b9cb6 .u9cd715ca8d81ec71ecef4f81286b9cb6-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u9cd715ca8d81ec71ecef4f81286b9cb6:after { content: ""; display: block; clear: both; } READ: Gustave Flaubert and Madame Bovary: Comparisons EssayTeenager Arrested in Computer Crime Scandal, Hacker Arrestedafter Bank Tampering Damn kids. Theyre all alike. But did you, in yourthree-piece psychology and 1950s technobrain, Ever take a look behind the eyesof the hacker? Did you ever wonder what made him tick, What forces shaped him,what may have molded him? I am a hacker, enter my world Mine is a world thatbegins with school Im smarter than most of the other kids, This crap theyteach us bores me Damn underachiever. Theyre all alike. Im in junior highor high school. Ive listened to teachers explain for the fifteenth time How toreduce a fraction. I understand it. No, Ms . Smith, I didnt show my work. I did it in my head Damn kid. Probably copied it. Theyre all alike. Imade a discovery today. I found a computer. Wait a second, this is cool. It doeswhat I want it to. If it makes a mistake, its because I screwed it up. Notbecause it doesnt like me Or feels threatened by me.. Or thinks Im a smartass.. Or doesnt like teaching and shouldnt be here Damn kid. All he does isplay games. Theyre all alike. And then it happened a door opened to aworld Rushing through the phone line like heroin through an addicts veins,An electronic pulse is sent out, A refuge from the day-to-day incompetence issought A board is found. This is it this is where I belongI know everyone here even if Ive never met him or her, Never talked to them,may never hear from them again I know you all Damn kid. Tying up the phoneline again. Theyre all alike You bet your ass were all alike Weve beenspoon-fed baby food at school when we hungered for steak The bits of meatthat you did let slip through were pre-chewed and taste less. Weve beendominated by sadists, or ignored by the apathetic. The few that had something toteach found us willing pupils, But those few are like drops of water in thedesert. This is our world now the world of the electron and the switch, Thebeauty of the baud. We make use of a service already existing, Without payingfor what could be dirt-cheap, If it wasnt run by profiteering gluttons, And youcall us criminals. We exploreand you call us criminals. We seek afterknowledgeand you call us criminals. We exist without skin color, Withoutnationality, Without religious bias And you call us criminals. You buildatomic bombs, You wage wars, You murder, Cheat, and lie to us, And try to makeus believe its for our own good, Yet were the criminals. Yes, I am a criminal. My crime is that of curiosity. My crime is that of judging people by what theysay and think, Not what they look like. My crime is that of outsmarting you,Something that you will never forgive me for. I am a hacker, and this is mymanifesto. You may stop this individual, But you cant stop us all After all,were all alike.

Abuse in Childhood Common Among Alcohol Addicts

The article â€Å"Abuse in childhood common among alcohol addicts, study finds† by Shari Roan presented in Los Angeles Times in March 15, 2012 dwells upon the research results devoted to the number of alcohol addicted who were abused in childhood. The article states that about a quarter of men and 33% of women who suffered from alcohol addiction were abused while childhood. It is significant that 12% of men and 49% of women reported about the cases of sexual abuse.Advertising We will write a custom essay sample on Abuse in Childhood Common Among Alcohol Addicts specifically for you for only $16.05 $11/page Learn More Moreover, the article also refers to the cases when people suffer from different kinds of abuse in childhood which may result in developing depression and other psychiatric disorder. Suicide is one of the consequences of the childhood abuse. Therefore, the research results presented in the article prove that most of those who suffer f rom alcoholic dependence were abused in childhood. The violence, childhood physical abuse, and parental neglect concept presented on page 381 of the textbook is closely related to the article under consideration. Dwelling upon the impact of the violence and abuse during childhood, the connection with the further disabilities and disorders is obvious. Explaining this dependence, the scientists are sure that those children who were violated during the childhood get used to the stress for their bodies and mental systems. Moreover, the organism produces too much hormone cortisol which impacts adults mood and memory abnormality when children grow up. Additionally, those people who have been abused while the childhood are more subjected to constant depression. Having grown up the condition of the constant depression, this condition remains in the adulthood and people are to cope with it. Alcohol is considered as one of the ways for people to overcome their present condition. The ideas pre sented on the 173rd page of the textbook offer the idea that people drink to increase their sociability. Referencing to the problem of the childhood abuse, it may be confirmed that those children who are constantly abused at home do not have close relationships with their peers and when they grow up the problem remains. Such children are unable to communicate with others as all they were afraid of dealing with people while childhood. Therefore, the desire to communicate with others, to find friends and become sociable is the reason for alcohol addiction. However, this desire is provoked by the childhood violence and trauma. Dealing with the problem of alcohol addiction caused by the abuse in childhood, it is important to refer to a number of psychologists. First of all, one should use the services of the behavioral neuroscience psychologist to make sure that the hormone processes are corrected and a person is ready for psychological assistance of another specialist.Advertising Looking for essay on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Developmental and social psychologists are important in this case in many reasons. The developmental psychologists are going to consider the development of people across the entire lifespan to make sure that the reasons and the consequences of the alcohol addiction are solved. Moreover, the possibility to follow the physical, emotional, and social development of the person during his/her life may help understand the reasons for alcoholism better. The social psychologists is useful for understand how the environment and people who were near a person impacted his/her present condition. This may help understand the reasons of alcohol addiction and the ways to solve the problem. This essay on Abuse in Childhood Common Among Alcohol Addicts was written and submitted by user Daniela Hernandez to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Racism in the Tortilla Curtain Essay Example

Racism in the Tortilla Curtain Essay Example Racism in the Tortilla Curtain Paper Racism in the Tortilla Curtain Paper Racism has always been a major issue in the United States, whether it is racism towards the homo sexual, Jewish, or the illegal immigrant racism will always be part of the United States. In the novel The Tortilla Curtain, by T. C Boyle he writes about a man named Delaney Mossabacher. Delaney is a self proclaimed liberal humanist. In the novel Boyle puts Delaney in many situations that make you question his liberal humanist views. While on his way to a recycling center his life is changed forever when he runs over a man named Candido Rincon. Delaney insists on giving him $20 instead of taking him to the hospital. This action makes you question whether he is truly a humanist. Delaney then realizes that Candido is an illegal immigrant living in Topanga creek where he often goes for hikes. When Delaney goes to get his car repaired at the dealership he tells the man he hit a dog instead of telling him he hit a person. This is where he begins to see Mexicans as not being human because they dont live like everyone else. The most controversial part of the novel is when Delaney is arguing with jack at the grocery store. His actions make you question everything he believes in. The final part of the story where everyone is looking at the fire you can clearly tell he has lost every ounce of liberal humanist and is now a full fledge racist. It is clear that the actions he takes in these situations clearly make him a very racist person not a liberal humanist like he claims to be. The first instance where Delaney begins transforming from a liberal humanist to a full fledge racist is at the recycling center. While at the recycling center Delaney begins to feel guilty about hitting Candido. He then realizes he is an illegal immigrant because he refused to get medical attention. He also notices that he is living down in Topanga creek because of the contents in the shopping cart he was pushing around. This makes Delaney angry because he feels that Candidio is polluting the environment by living down at the creek. Boyle writes Delaney felt his guilt turn to anger, to outrage (11). This is an important part of the story because this is when he first notices that illegal immigrants are living down in Topanga creek. He also begins to notice that Mexicans are everywhere, from the guys working on the landscape in Arroyo Blanco to the guys working at the recycling center. Delaney is angry because hitting Candido with his car is his first negative experience with Mexicans, and it plants a negative seed in Delaney mind. If Delaney wouldnt have hit Candido he would have never noticed all the Mexicans, but because he thinks that Candido ran into his car on purpose he begins to have racist feelings towards Mexicans. Delaney feels that Mexicans are suddenly out to ruin his life. It is obvious the main reason Delaney is outraged is not because he hit him or because his car is damaged, it is because he ruined his day. Delaney likes to live a very organized and routine driven life and by having this accident it has thrown off his daily routine and he resents Candido for doing that. The second instance where Delaney begins to transform into a racist is when he is at the car dealership getting his car repaired from the damage Candido caused. While at the dealership he begins to talk with Kenny Grissom the man who sold him the car. When Grissom asks him what he hit Delaney replies with a dog, I think it was (13). Although Delaney could have told him the truth that he accidently hit someone, he decides to lie and instead says he hit a dog. This is important because it shows how little Delaney cares about what he did. Although Delaney is a self proclaimed humanist he is contradicting himself by lying and saying he hit a dog. Furthermore Delaney saying he hit a dog is symbolic because it shows the racist feelings he has toward Candido. He feels that Candido is like a dog that relays on society to take care of him. This is when Delaneys true feelings towards Mexicans begin to show because he doesnt see them as regular people but as dogs ready to take advantage of people whenever they get an opportunity. Another clear instance of Delaney losing his liberal humanist views is in the middle of chapter seven part two. Delaney is arguing with Jack Jardine about the fence that is going to be put up around Arroyo Blanco. Jack is trying to convince Delaney that the wall is necessary but Delaney is adamantly against it. Delaney feels that it is wrong to put up the fence up just to keep illegal immigrants out. He says Immigrants are the lifeblood of this country were a nation of immigrants and neither of us would be standing here today if it wasnt (101). When they leave the store Delaney sees Candido being harassed by someone. His liberal humanist side feels he should help Candido but the racist part of him actually wishes harm on Candido. This is the most ironic part of the book because while they were in the store he was defending illegal immigrants. He felt like they have every right to be living in the United States. Once he is outside and actually has to deal with the issue by witnessing the events that took place he completely changes his view on Mexicans. This clearly shows that while he might consider himself a humanist he is actually is becoming more racist every time he has negative experience with Mexicans. He once again feels that Mexicans are just here to make peoples life miserable and to take advantage of them whenever they have a chance. This begins to make Delaney furious because he cant get seem to get away from Candido. He feels that Candido is a nuisance in his life and every time he has to deal with him bad things happen. One of the clearest examples that Delaney has completely lost his humanist views and is truly racist is toward the end of the novel when the people from Arroyo Blanco are evacuated due to the fire. While everyone is standing outside looking at the fire Delaney notices Jose and his friend walking up the road. Delaney immediately confronts Jose and blames him for setting the fire. Boyle writes that Delaney felt as much pure hatred as hed ever felt in his life (287). This is a clear act of racism because even though he had no clue who set the fire, he immediately blames Jose because he is Mexican. He sees him as a no good scum who has nothing better to do then to set fires and ruin peoples life. This incident is really the straw that broke the camels back for Delaney because all the previous incidents didnt really affect his personal life at home, but by Jose setting the fire he puts his family life in danger and Delaney feels pure hatred at him for doing that. He is outraged because he feels that Mexicans have no feelings and all they care about is themselves. This incident put Delaney in the us versus them racist mindset and he gets everyone to yell racist remarks at Jose. At this point Delaney really hates Mexicans because their actions put everything he owns in jeopardy. By the end of the novel Delaney is clearly transformed from a liberal humanist to a racist because of the situations he is faced with. Whether it be things he says, like saying he hit a dog instead of an actual persons. He also contradicted himself by defending illegal immigrants at the grocery store calling them the lifeblood of the country, then turning around and wishing harm on someone just because they are illegal immigrants. His actions also clearly depicted him as a racist by the despicable actions he took on Jose Navidad toward the end of the novel by blaming him for the fire without knowing who actually started it. It is apparent Boyle put him in these situations to make us question his liberal humanist view. Although Delaney is self proclaimed liberal humanist he like many other people was negatively affected by racism. If Delenay was truly the humanist he claimed to be he would not have had so much hate toward Candido, but when his family is affected by immigrants it forces him to have very negative feelings toward immigrants. So while Delaney would have liked to believe he was a liberal humanist, he like many other ethnic groups was adversely affected by racism.

Vicarious Liability and the Close Connection Test Essay

Vicarious Liability and the Close Connection Test - Essay Example In Lister, the close connection test was first enumerated, finding that it was fair and just to find a close connection between the warden's sexual abuse of boys in his care and his duties as a warden. In other words, in this case, it found that the sexual abuse was inextricably woven in the duties of the warden, in that if the warden did not have the duties that he did   - checking up on children at night, alone – then the warden would not have the opportunity to sexually abuse the boys in his care. While this case was landmark, in that it put employers on the hook for intentional torts if the intentional torts arose because the duties of the employee essentially allowed the intentional tort to occur, this rule is not sufficiently bright line to encompass every situation. This principle would come into play in the case of Dubai Aluminum v. Salaam as well.   In the case of Dubai, the question was whether the firm would be liable for tortious acts of a member of the partner ship, as well as acts which would be considered to be equitable wrongs, such as the wrongs which were engaged in by Salaam in this case.   There are elements of agent and principle in this case, because Amhurst in this case would be considered to be an agent of the solicitor firm that he was a partner of.   However, in this case, it was held to be in the ordinary course of business, so both tortious wrongs and dishonest breaches would make the firm vicariously liable, therefore the principle should be on the hook for the agent's acts.... i case, it has long been a tenant for torts that it does not matter if something is expressly forbidden – typically the employer would still be liable for the actions of the employee. This principle was established in 1862 with the case of Limpus v. London General Omnibus Co.2 In the Limpus case, the company expressly told the driver of the omnibus not to race other omnibuses, yet the driver did this, and the omnibus overturned. However, the Limpus case is difficult to square with another case with similar facts, which found that if an employee does something that is not done with the knowledge or consent of the employer, this often means that the employer is not vicariously liable for the resulting negligence, which puts the onus on the injured party. The case is Conway v. George Wimpey & Co. Ltd.3 In the Conway case, the employee picked up the plaintiff, who was also an employee, and got into an accident. Since the employer did not know nor authorize the employee to do this, it was held that the employer was not liable. This seems to be an arbitrary case, in light of the principles set forth in Limpus. New Close Connection Test While the old test states that employers are generally no liable for their employees’ intentional acts, this has been evolving. Consider the case of Lister v. Hesley Hall Ltd.4 This apparently was one of the first times that employers are said to be liable for intentional acts of their employees. In Lister, the close connection test was first enumerated, finding that it was fair and just to find a close connection between the warden's sexual abuse of boys in his care and his duties as a warden. In other words, in this case, it found that the sexual abuse was inextricably woven in the duties of the warden, in that if the warden did not have

Health Promotion in Nursing Care Essay Example | Topics and Well Written Essays - 750 words

Health Promotion in Nursing Care - Essay Example It should enhance commitment among individuals, communities and families by giving them literacy in health and promoting healthy lifestyle behaviors. To attain this, it helps to decrease the financial burden on patients by cutting the cost of health care by increasing the role played by the government in carrying the financial burden (Bomar, 2004). Nurses are known to work in close collaboration with the community therefore serve the role healers, educators, advocates and researchers in the levels of promotion and promotion. Purpose of Health Promotion in Nursing Practice The nursing practice plays a key role in health promotion, as nurses are guide individuals, communities, families and organizations in making sound decisions concerning health (Pender, Murdaugh and Parsons, 2011). The nursing practice is involved is various aspects of health promotion including illness prevention, patient education, consultation, follow up treatment and other clinical nursing practices. Health promo tion results to positive changes in the nursing practice including improved adherence to the code of practice governing the profession, improved quality service delivery and increased health outcomes. Health promotion introduces the approach of community-based practice there nurses’ roles and responsibilities are focused towards improving the health status in their respective communities through education and prevention of diseases (Linsley, Kane and Owen, 2011). Moreover, nurses working with respect to the health promotion model take every contact with a patient to be a learning intervention. For instance, while dressing the wound of a diabetic patient, the nurse takes this opportunity to discuss on how to manage the disease. Concisely, nurses in health organizations should appreciate the value of health promotion and adequately serve in their respective duties as caregivers and educators. Evolution of Nursing Roles and Responsibilities in Health Promotion Nurses’ rol es and responsibilities have evolved greatly over the past decades. Traditionally, the main aims of health promotion by nurses were transforming individuals’ behavior concerning their health and disease prevention (Pender, Murdaugh and Parsons, 2011). However, nursing roles and responsibilities have changed since they have increased experience and knowledge of health promotion. In the modern times, the nurses’ roles and responsibilities are not limited to what they learnt during their study. They need to work hard to ensure their role in health promotion is acknowledged (Lundy and Janes, 2009). The new nursing roles and duties are holistic and this requires nurses to be multidisciplinary. In other words, they need to acquire relevant knowledge and skills in areas of emergency care, counseling, behavioral science, health promotion, illness assessment; community needs assessment and family intervention. Nurses are seen as advocates of change in the health sector therefor e need to be aware of changes and trends in society and how they could impact on the health of society. Finally, nurses are requires to have high academic credentials as some positions require a minimum of a BSN. Implementation Methods for Health Promotion The

Starbucks Market Analysis

Starbucks Market Analysis Starbucks Corporation is an international coffee and coffee house chain based in Seattle, Washington, United States. It opened as a single small store opened in 1971 and became a coffee giant at the end of the millennium. Starbucks has led a coffee revolution in the United States and beyond. The store was opened by 3 men: Jerry Baldwin, Zev Siegl and Gordon Browker. Starbucks for first nine months bought coffee from Peets Coffee. Within first decade Starbucks opened five stores. Mid-1980: In 1983, Starbucks bought Peets Coffee the same year, Schultz who was hired in 1982 to manage the companys retail sales and marketing, took a buying trip to Italy, where another coffee revelation took place. He visited Milans famous espresso bars and captivated by the culture of coffee and the romance of Italian coffee bars. He returned home determined to bring that type of culture to the United States but the higher authorities didnt support him. As a result he left the company and decided to write business plan of his own. His parting with Starbucks was so amicable that the founders invested in Schultzs vision, he then returned to Italy to do research, visiting coffee and espresso bars. In 1986, he opened his first coffee bar in the Columbia Seafirst Center second was soon opened in Seattle and third in Vancouver. He also hired Dave Olsen, as a coffee consultant and employee trainer; he was the proprietor of one of the first bohemian espresso bars in Seattle. A year later Schultz was thriving while Starbucks was encountering frustration. Schultz then approached his old colleagues with an attractive offer: how about $4 million for the six-unit Starbucks chain? They sold, with Olsen remaining as Starbucks coffee buyer and roaster. He merged and changed the name to Starbucks; the company then became Starbucks Corporation and prepared to go national. In August 1987 Starbucks Corporation had 11 stores and fewer than 100 employees. In October of that year it opened its first store in Chicago, and by 1989 there were nine Chicago Starbucks. Starbucks market was growing rapidly, in the United States sales grew from $50 million in 1983 to $500 million five years later. In 1988 Starbucks introduced a mail-order catalogue; the company was serving mail-order customers in every state and operating 33 stores. By then the companys reputation had grown steadily by word of mouth. Starbucks installed a costly computer network and hired a specialist in information technology from McDonalds Corporation to design a point-of-sale system via PCs for store managers to use. Every night all the information pass to Seattle headquarters. In 1990 the headquarters expanded and a new roasting plant was built. Rapid Early 1990s: Starbucks also developed a reputation for treating its employees well which results in low turnover in the food service industry. The company went public in 1992, the same year it opened its first stores in San Francisco, San Diego, Orange County, and Denver.   By the years end there were total 165 stores. In 1993 Starbuck opened first East Coast store, in a premier location in Washington D.C. At the end of 1993 the chain had 275 stores and 425 one year later. Over the previous three years, sales had grown an average of 65 percent annually, with net income growing 70 to 100 percent a year during that time. Starbucks broke into important new markets in 1994, and purchased a 23-store rival based Coffee Connection. There was unexpected increase in sales when in 1995 Starbucks launched a frozen coffee drink called Frappuccino in its stores. That same year, Starbucks began supplying coffee for United Airlines flights. Late 1990s and Beyond: For the first time, the company ventured overseas the following year. They initially started by joint venture and licensing with local retailers. In Japan the first foreign market was developed with the help of SZABY Inc., a Japanese retailer and restaurateur, through other partnerships they also opened in Hawaii and Singapore the same year and in 1997 they also opened in Philippines. They in 1996 partnership with Dreyers Grand Ice Cream, Inc. to develop and sell Starbucks Ice cream. Within eight months of introduction, the number one coffee ice cream in the United States. When they expanded in 1997 into Florida, Michigan and Wisconsin the total number of branches were 1,412 by the end of year. Sales reached up to $1 billion and net income hit $57.4 million. Critics complained that the company was deliberately locating its units near local coffee merchants to siphon off sales, sometimes placing a Starbucks directly across the street. In 1996 and 1997 residents in Toronto, San Francis co, Brooklyn, and Portland, Oregon, staged sidewalk protests to attempt to keep Starbucks out of their neighbourhoods. In late 1999 the protestors took their anger out on several Starbucks stores which were then temporarily closed in the companys hometown of Seattle. Growth in the Pacific Rim continued with the opening of locations in Taiwan, Thailand, New Zealand, and Malaysia in 1998 and in China and South Korea in 1999. By early 2000 the number of Starbucks in Japan had reached 100. The company aimed to have 500 stores in the Pacific Rim by 2003. The Middle East was another target of global growth, but it was the United Kingdom that was the object of the companys other big late 1990s push. In 1998 Starbucks acquired Seattle Coffee Company, the leading U.K. specialty coffee firm, for about $86 million in stock. There were more than 100 branches in United Kingdom by late 1999. Starbucks hoped to use its U.K. base for an invasion of the Continent, aiming for 500 stores in Europe by 2003. Starbucks in 1998 entered into a long-term licensing agreement with Kraft Foods, Inc. for the marketing and distribution of Starbucks whole bean and ground coffee into grocery, warehouse club, and mass merchandise stores. The company also began experimenting with a full-service casual restaurant called Cafà © Starbucks. In early 1999 through the purchase of Pasqua Coffee Co., a chain of coffee and sandwich shops with 56 units in California and New York. Starbucks had already developed its own in-house tea brand, Infusia, but it was replaced following the early 1999 acquisition of Tazo Tea Company, a Portland, Oregon-based maker of premium teas and related products with distribution through 5,000 retail outlets. In early 2000, the company did an agreement with Kozmo.com Inc., an operator of an Internet home-delivery service providing its customers with videos, snacks and other items. In the early 21st century, Starbucks was working to achieve Schultzs ambitious goals of 500 stores in both Japan and Europe by 2003, as well as his ultimate goal of 20,000 units worldwide. In June 2000 he stepped down as CEO of the company to become its chief global strategist, while remaining chairman. In the early 21st century, Starbucks was working to achieve Schultzs ambitious goals of 500 stores in both Japan and Europe by 2003, as well as his ultimate goal of 20,000 units worldwide. STRATEGIC DEVELOPMENT: 1982:  Howard Schultz is hired to manage retail sales and marketing.   1983:  Peets Coffee is acquired.   1985:  Schultz leaves the company.   1987:  Schultz buys the six-unit Starbucks chain from the original owners for $4 million, merges and renames his company Starbucks Corporation.   1988:  A mail-order catalog is introduced.   1992:  Company goes public.   1993:  First East Coast store opens, in Washington, D.C.   1995:  Frappuccino beverages are introduced.   1996:  Overseas expansion begins. Partnership with Dreyers begins selling Starbucks Ice Cream. 1998:  U.K.-based Seattle Coffee Company is acquired. Partnership with Kraft Foods is formed for the distribution of Starbucks coffee into supermarkets.   1999:  Pasqua Coffee Co. and Tazo Tea Company are acquired.   2000:  Schultz steps aside as CEO to become chief global strategist, while remaining chairman; Orin Smith takes over as CEO.   Situation Analysis: MARKET: A market is an actual or conceptual place in commercial world where forces of demand and supply operate, and where buyers and sellers interact (directly or through intermediaries) to trade goods, services, or contracts or instruments, for money. COFFEE MARKET: Almost 70% of the worlds coffee supply is provided by smallholders cultivating less than 10 hectares in 80 countries in Africa, Asia and Latin America. However, the extreme volatility and long-term decline in coffee prices on international markets endangers the livelihoods of the 10 million small coffee farmers dependent on coffee for their primary source of income. In December 2000, international coffee prices hit a 30-year low, with further falls expected. These prices barely cover production costs in many countries. Current coffee oversupply is massive and production is increased more than demand due to latest technologies. Coffee consumption in the US still focuses on the morning/breakfast. Starbucks is the leading and most major name in promoting coffee throughout the world. They have expanded continuously and it has resulted in their growth and popularity. Starbucks revenue is generated both from company-operated retail stores and from specialty operations. Source:Company Reports Market share of starbucks: Total per annum sales of coffee in Britain has reached up to  £1bn-a-year. The number of people with coffee intolerance has more than doubled in the past four years. Starbucks has seen sales and earnings rise, despite of challenging and economic situation in the world. Together, these improvements are enabling the company to continue to make key long-term investments in the world. http://t1.gstatic.com/images?q=tbn:ANd9GcQA61dN0xFppGR7YUUJeT_L9rX6wjzdHvurNZunAF06rKha5vst=1usg=__aFLXz2_5RtAyfXvxwuq-wsuLXW0= Starbucks positions itself as a specialty premium coffee retailer, which sells a wide variety of coffees and other beverages, both hot and cold, together with snacks and sandwiches. The company currently has a network of over 10,000 coffee shops in 37 countries which give the company a strong and well known brand image and clear differentiation from many other coffee brands. This scale and strong brand give Starbucks a high degree of bargaining power with suppliers and also and differentiate its offerings. However, intense competition in the retail beverage segment could adversely affect the companys profit margins, and the company is currently still strongly dependent on the US market for the majority of its revenue and profits. http://t1.gstatic.com/images?q=tbn:ANd9GcQsf66kOHW2RmCLx5xCf_mvLPJhp4KEW2asfRZoY_UT5XGoI44t=1usg=__9q9bCAEJ1R8kb6faekzRLQzZtBw=. Market segmentation of starbucks: Market segments are group of customers having similar needs / wants and preferences. It enables the organization to more closely match it marketing mix with the customers of same needs or demands. Starbucks is mainly adult-focused and aims to connect with their customers,  communities, and children through various advertising tactics. The vast majority of these  customers come from urban areas. Another new and large growing target market within the coffee industry is college-age  students and post-graduate individuals residing in urban areas. These two segments  are heavy coffee drinkers. Starbucks has identified through market research that this is the segment that will generate the greatest impact to their business and they have targeted them with products. Starbucks presents a narrow range of products geared towards this segment. By limiting choice and presenting a few products. There have been studies showing that coffee consumption has increased with the drinkers educational level. Starbucks is a company that embraces diversity, not limiting themselves to one specific demographic, behavioural, or geographic segment, Starbucks they are always treated as equals. The company promotes minorities and women who own businesses. This helps to increase the feeling amongall their customers that they are valued . Internal Analysis-SWOT Analysis: Strengths: Customer Loyalty- Starbucks has very strong brand recognition and faithfulness  among those who frequent the coffee shop. Employee Loyalty- Starbucks partners are their greatest assets.They empower  their employees, allowing them to make their customers experiences memorable and  satisfactory. Social Issues- Starbucks supports many social issues like literacy, clean water and health issues etc. Weaknesses Starbucks has a somewhat narrow product line for their overseas countries. For  example, it is hard for Starbucks Coffee to promote tea in China. Many people and industries view the companys lack of advertising as a negative  business strategy. Over-expansion: Right now Starbucks is venturing out of the coffee industry and into music, books, entertainment, and other foods as well. Too many brand extensions may become harmful to the company. Opportunities Starbucks could add to their product line multiple brand extensions: desserts,  sandwiches, more coffee/hot chocolate variations, etc. There is a great deal of overseas expansion. Threats Immediate competition from fast-food restaurants catching on the specialty coffee wave and developing products that competes with Starbucks. Tim Hortons Dunkin Donuts McDonalds Nestle External Analysis PEST Analysis: Starbucks holds a different brand name and reputation in the market, although there do exist many companies in the market and the competition in the market is also fierce. The competitors in the market make use of location, product mix and develop small markets (niches) to make themselves sustainable in the big market. PESTEL stands for Political, Economic, Social, Technical, Environmental and Legal environments surrounding a business firm. It is a strategic, analytical tool to understand external forces. A brief overview of each of them is given below: Political Environment: The relationship that exists between the coffee producing countries and the United States is of importance. In addition, the UK US relations and the political stability in UK will also play a role in the success of the company. Economic Environment: In UK, the unemployment rate is 7.8%, Inflation rate is 3.2%, Exports are  £520m, Imports are  £493m, GDP Per Capita is $43,785, GDP Real growth rate is 1.20%. There is a constant demand of food and beverage products, and the Americanization of the new younger generation brings opportunity in terms of the acceptance of the brand in UK. Nevertheless, as revealed by figures, the development in the country has increased the income of the people providing them with higher disposable income. Social Environment: The great population of 62 million has made UK high in social trends. The effects that can be encountered from the social environment pertain to the change in the use of coffee as a beverage. Technological Environment: New technologies can create new products, can lead to innovation and reduction of cost, Starbucks can take the advantage of UK innovations made in technology. Environmental Influence: Environmental factors include the weather and climate change. Changes in temperature can impact on the company. This heavily affects the coffee industries. Legal Environment: In UK there have been many significant legal changes that can affect company behaviour. The introduction of age discrimination, an increase in the minimum wage and greater requirements for firms to recycle are examples of relatively recent laws that can affect companys actions. Michael Porters 5 Forces: According to Michael Porter, the five forces that affect the company in any industry include the competition, the suppliers, the customers, the threat of new entrants and the threat of substitutes. The porters five forces analysis for Starbucks in UK is given below: Industry Competition: There is no competition in terms of volume of operations. Competitors are selling similar products including specialty coffee and high quality food. Tullys Coffee, Gloria Jeans, Caribou Coffee are major competitors. Threat of New Entrant: The innovation and product differentiation can be brought in by new entrants. Threat of Substitutes: There are many substitutes, offering similar services and also taking a share of the market available to Starbucks. Bargaining Power of Suppliers: Star bucks is vulnerable in terms of power of the supplier. Bargaining Power of Buyers: Supplier products are highly differentiated. Customers are buying experiences and are fiercely loyal to a particular specialty coffee retailer. Ansoffs Growth Matrix: Existing Product New Product Existing Market Hotels, Grocery Stores, Airlines Salads and New bold Fresh Lunch Program. New Market Open stores all over the world. Music CDs, clothing, Chocolates, Coffee mugs.